Project: A very personal project from 2010, a series of documentary promotional videos for The Printing Ink Company, an ink manufacturer based in Vaughn, Ontario.
Client: The Printing Ink Company
Objective: Provide a video to help the company expand its client base across Canada as well as to impress upon clients the scientific and technical complexities of the ink making process.
Solution: A “How-It’s Made” style video showcasing the colour, science, beauty and passion of inkmaking; along with an introduction video demonstrating the company’s key values.
RT: 8:45